Thanks to research conducted by the Aberdeen Group, we know that reward-based incentive programmes can outperform programmes without rewards by 30%.¹
If your customers are online, you should be, too. That’s why 93% of incentive programme managers say digital gift cards align well with corporate goals.¹
Our clients have seen a 500% increase in loyalty programme participation after adding gift and eGift cards to their redemption catalogues.
Last year, 61% of people we surveyed spent an average of £25 more than the value of a reward card they received.³
Up to four out of five people surveyed told us that a prepaid card is the most desirable reward for incentive programmes.¹
Add your logo to the card to remind the cardholder that you gave them this reward. You can even add a personal touch by including the recipient’s name. And, if you’re looking for long-term incentive card, consider our reloadable options.
Two out of three employees would prefer a Mastercard or prepaid card or merchant gift card over any other type of incentive.²
At BHN, we take pride in leading the branded payments industry with exclusive and meaningful rewards that recipients love. Give the gift of choice with our multi-brand One4all™ Gift Cards or choose to reward with easy distribution of eCodes.
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If you are thinking of working with a new reward partner, our simple checklist will help you compare your options.
I need to discuss a solution that will help us engage employees and/or customers
I need to integrate your solutions into my workflows and operational processes
Sources:
¹Aberdeen Group. The Next Generation Promotion Study had 212 managers, directors, vice presidents and C-suite respondents representing US-based companies that use a variety of promotional strategies. March 2018.
²Blackhawk Network Consumer Gift Cards State of the Union, conducted by Murphy Research, March 2019.
³The Efficacy of Employee Rewards was an online survey of 1,472 employed US adults conducted in 2018 by Murphy Research.
