The pandemic may be waning, but manufacturers and retailers continue to deal with lingering effects.

If your mid-market business is running a gift card program, you already know most of the benefits:

Gift card promotions can be complex, so it’s critical for merchants like you to consider key variables around timing that can have a big impact on

By Talbott Roche, CEO and President, Blackhawk Network

What’s the main reason your small- to medium-sized business should have a digital gifting program?

The promotional calendar merry-go-round doesn’t stop for anyone. Yes, it’s May, already—time to think seriously about mums.

At Blackhawk Network, we’ve been helping businesses build thriving gift card programs for 20 years.

This year, Blackhawk Network looked at thousands of respondents from across the US and around the world to better understand their gift

Let’s face it, rewards program and recognition ideas are a dime a dozen. But not all of them create lasting impressions.

How much power do gift cards really have?

This much: Merchants running holiday promotions using gift cards earn an additional 37% in annu